Our strategy: sustainable growth based on know-how

As an entrepreneurial bank, we aim to achieve healthy returns without taking risks that we do not understand or cannot justify.

We intend to further strengthen the bank’s financial position in the years ahead by enhancing efficiency and reaping the benefits of the recent integration.

Focusing on the activities and markets in which we are strong, we aim to continue growing our market position in the Netherlands and in specialised activities abroad. In doing so, all our decisions will be based on a long-term, sustainable perspective.

Our current success and our future growth depend on the exceptional know-how and professionalism of our staff. We are therefore committed to promoting the continuous professional development of all our employees.

Our corporate values: trusted, professional and ambitious

We want to be a bank that always puts its clients first and create sustainable long-term value for all of ABN AMRO’s stakeholders – including clients, shareholders, employees and society at large.

We introduced new corporate values at ABN AMRO in 2009. Our values act as an ethical compass, form the core of our corporate culture, and are the basis of everything we do.

Our corporate values are: Trusted, Professional and Ambitious.