Policy
At ABN AMRO, we see sponsorship as a way of aligning our role as a responsible corporate citizen with the interests of our stakeholders. Put simply, we like to make a positive difference through our support for a range of cultural events, social initiatives and grass-roots sports events.
We’re involved in sponsorship activities not just in the Netherlands but also in other countries where we have a presence, including France, Germany, Belgium, Switzerland, Dubai, Singapore and Hong Kong.
When it comes to selecting specific projects, we look for features that match the core values of our brand and our Corporate Values.
We do not sponsor:
• Projects of a political or religious nature;
• Individual educational trips or celebrations;
• Projects with a potentially harmful environmental impact;
• Projects that might result in reputational damage and/or which conflict with ABN AMRO’s core values and Business Principles.