Team lead Online Acquisition & Data Analytics Germany & Netherlands (Moneyou) - Amsterdam - Amsterdam

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  • Posting Date: 18-11-2019
  • Vacancy number: 23015
At a glance

We are looking for a result driven team lead for our Online Acquisition & Data Analytics team. You will be responsible for reaching commercial team targets for all financial products that Moneyou offers in Germany and the Netherlands, such as Payments, Loans, Invest and Savings. Your responsibilities include budgeting, setting up the online acquisition year plan and KPI’s. Monitoring and optimizing your channels, setting up the right dashboards and reports, and managing both internal and external stakeholders in the process will all be a key part of your responsibilities. As a team lead you provide coaching to your team of specialists and manage on our KPIs.

You will help analyze, interpret and improve our daily Digital Marketing activities and improve our customer journeys in every possible way. Your role is to develop and execute a clear performance based digital marketing strategy with a strong focus on online acquisition. For example deploying the right channel mix, while monitoring and improving conversions throughout the whole acquisition funnel by using data based insights and the latest CRO techniques.

Your job

Moneyou is ambitious in being a customer centric financial service provider for mobile oriented target audiences. We are agile, so we are able to quickly and continuously adapt to the ever changing customer needs.

We need you as a (commercial) leader to help us grow and mature as a customer centric agile company that continuously delivers value. Therefore it’s important that you show accountability for reaching targets, show progress along the way, and set performance KPI’s which you share with relevant stakeholders.

As a leader with a strong Digital Marketer background you are not scared of the technical parts and analytics implementation. You have knowledge of tagging and online Data Analytic tools in general, especially when it comes to the interpretation of this data and translating it to actionable insights. Your knowledge and experience in campaign management tools such as DCM helps you to set-up campaigns and deliver clear analytics and reporting.

You work closely together with the Head of Marketing, Product Managers, Product Owners and our scrum teams as your stakeholders.

Your working environment

We believe that people wish to be more self-determined in life. That is why we enable people to handle their financial needs with greater confidence and independency. We do this by creating financial products and services that are transparent and easy to use.

We are a 100% digital bank with European presence. Moneyou has grown rapidly over the past years. Moneyou employs some 250 people either directly or indirectly. There is a culture of quick changes to optimally serve our customers. Our key values are:

•    Lean: we keep things efficient, flexible and practical.•    Exploring: we are curious and we like to try things.•    At eye level: our relations are based on equality.•    Striving for simplicity: we love to help people to get the most out of their financial wishes and needs.

The working atmosphere is pleasant with room for initiative, playful and with a drive.  At the end of 2016, we adopted Agile Scrum as method for software development. This means that we are transforming and we get a lot of positive energy from it. Of course, this comes with its challenges as well.

We are located in Amsterdam. The bank has little legacy-systems and if needed we seek state of the art IT solutions for the challenges we face. We aim to simplify the life of our customers. The drive to come up with the best solution to serve that goal is seen everywhere within Moneyou.

Your profile

You are a can-do Online Marketing professional with a structured analytical sales driven mind. You have relevant experience in leading commercial Online Marketing teams. You are creative, can inspire others to be likewise and have a sense of humor.

Do you think you fit the bill? Check your profile:
 

  • A completed Bachelor’s degree (strong preference for a Master’s degree) in a relevant domain such as Marketing
  • At least 7 years of relevant experience in working as a hands-on Digital Marketer from which at least 3 years in managing commercial teams
  • Relevant experience with financial products, in particular Consumer Credit in the Netherlands
  • Experience with the deployment of online channels based on the customer journey
  • Experience in online tools (e.g. Google Analytics, DCM, Hotjar, Google Ads) and Tagging
  • Experience in media planning and conversion rate optimization
  • Experience in stakeholder management (e.g. Legal and external partners)
  • Mastery of Dutch and English, good in both speaking and writing
What we offer
  • The opportunity to be the best you can be, work flexible hours and lots of room to grow both personally and professionally
  • The opportunity to pro-actively work on your vitality and fitness
  • A personal development budget of EUR 1.000 per year
  • An annual public transportation pass or travel budget, depending on the function
  • A solid pension plan
  • Minimum 4 days per week
  • You’ll be team lead of the Online Acquisition & Data Analytics team, resorting under the Head of Marketing
  • Location Amsterdam East
Interested?

Does this sound like something you’d be interested in? Send us your application as soon as possible via the reply button. Contact: Eljo de Smit (HR Advisor). We very much look forward meeting you.  

Acquisition due to this vacancy is not appriciated. 

Indication of Application Process

Step 1: Application

Fill out the information on the application form and upload your motivation letter and resume

Step 2: First interview

You will receive a confirmation of your application by e-mail. Within two weeks you will hear if you are invited for an interview

Step 3: Online assessment

You make an online cognitive test or an online assessment

Step 4: Second interview

You are invited for a second interview

Step 5: Job offer

You receive your job offer, once you have accepted it is time to start!

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