FD survey: ABN AMRO frontrunner in digital transformation

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ABN AMRO is ready for the digital transformation. This was revealed in an extensive survey held by the Dutch daily Het Financieele Dagblad (FD) and Vlerick Business School on digital transformation at the 200 largest companies in the Netherlands. The conclusion? ABN AMRO is a frontrunner.

Last weekend the Dutch daily FD published a supplement disclosing the results of an extensive survey in which ABN AMRO was named the frontrunner in the Netherlands in the area of digital transformation. The diverse list of companies was headed by the bank, followed by KPN, Vopak, Wolters Kluwer and GrandVision. 

ABN AMRO also scored well in various subcategories of digital transformation, taking second place in the categories Management Practice, Talent and Business Processes. The bank was again number one in the category Culture. ‘Culture’ refers to the opportunities created for employees to experiment and to putting clients first in the process. So it is not surprising that ABN AMRO ranked highest in the category Financial Services.

Vlerick uses six main criteria in its assessment, and ABN AMRO scored high on all six criteria. "We have introduced a number of changes that made a big contribution to our being chosen,” says Frank Verkerk, Chief Digital Officer at ABN AMRO. “An example is the switch we started making to Agile working methods a few years ago. Another important factor is the fact that we actively involve our clients when we develop innovative products and services, so we always know for sure that we are doing this for them and not for ourselves." 

Michel van Drie, Managing Director of IT Solutions at ABN AMRO, adds: "We’ve established a link between IT and the businesses. And we are using more development opportunities – we develop in-house, outside the bank or together with partners, depending on what the best solution is for any given project."

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