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Working together on digital accessibility: Accessible Banking Week
- Diversity and inclusion
- Social impact
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Digitalisation offers countless opportunities, but not everyone can easily keep up in this rapidly changing world. Research shows that 1 in 6 people in the Netherlands sometimes needs help with everyday banking tasks, like applying for a new debit card. For people with disabilities, the challenges are often even greater. That’s why ABN AMRO is organising the Accessible Banking Week this year, which kicks off with an inspiring opening event dedicated entirely to digital equality.

Children’s Book Week and ABN AMRO launch free storybook and audiobook: ‘First step’
- Sponsorship
- Social impact
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In the storybook and audiobook entitled ‘First step’, fifteen children and Dutch celebrities describe how a gentle nudge in the right direction changed their lives. In the Netherlands, an estimated 1.6 million children grow up in situations where activities like sports, arts, and culture are not a given*. ABN AMRO and its partners (which include Children’s Book Week) hope that the book will reach these children and inspire them to realise their dreams. The book generated such huge interest before its official launch that a second print run is under way and the book will soon be available in almost 300 Dutch schools.

Stress at home costs children from poorest families an average of € 1,800 per year in income
- Diversity and inclusion
- Social impact
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At schools where children suffer from more stress in the home due to financial worries, educational performance is lower. A stressful home environment not only brings down their academic results but can also negatively affect their mental health and their earning potential as adults. Conversely, reducing stress levels now can boost their future gross income by up to € 1,800 per year. These are the findings of the study ‘Inequality of opportunity in the Netherlands’, conducted among primary school teachers of children in Group 5 (the 8-9 year age range). This year was the fourth time SEO Economic Research carried out the study, commissioned by the Youth Education Fund (Jeugdeducatiefonds) and ABN AMRO Foundation.

100,000 households with children need financial support for sports, arts and culture
- Sponsorship
- Diversity and inclusion
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A study conducted by Ipsos I&O and commissioned by ABN AMRO and the Youth Sports & Culture Fund (Jeugdfonds Sport & Cultuur), reveals that nearly three out of four parents (74%) in disadvantaged situations need financial support to enable their child to engage in sports, arts and cultural activities. Based on recent figures from Statistics Netherlands, this equates to over 100,000 households with children in the Netherlands*. More than four in ten (43%) are not receiving this financial support at the moment.

ABN AMRO collaborates with BeleggerUitlegger to guide the young generation in investing
- About us
- Social impact
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Today, ABN AMRO started a multi-year collaboration with non-profit organisation BeleggerUitlegger and celebrated this with a traditional Gong ceremony at the stock exchange in Amsterdam. The young generation is increasingly confronted with investing and stepping into the world of shares, ETFs and crypto. However, they often lack the knowledge to do this responsibly. With this collaboration, ABN AMRO aims to contribute to a financially agile and independent generation.

Supermarket receipts inform people who are difficult to reach about free help with banking
- Social impact
- Products and services
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PLUS Waalwijk and ABN AMRO join forces to lower the threshold for people to ask questions about banking

Ivna Esajas wins 13th edition of ABN AMRO Art Award
- Diversity and inclusion
- Art & heritage
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Ivna Esajas has won the 13th edition of the ABN AMRO Art Award. The jury appreciates Esajas as an artist who is committed to following her own path, creating a unique and thought-provoking universe at the intersection of drawing and painting. In doing so, she raises questions about how we relate to one another and to history, and achieves this by means both poetic and playful. The ABN AMRO Art Award supports the development of promising female artists in the Netherlands and provides a platform for them to reach the widest possible audience. As part of the Award, Ivna Esajas will exhibit her work at Stedelijk Museum Amsterdam and in the ABN AMRO Art Space in the Zuidas business district in November 2025.

Too many payment methods for schoolkids to keep track of their finances
- Social impact
- Insights
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School-going teenagers can choose between so many different payment methods that they struggle to keep track of their finances. This finding was revealed by a study entitled ‘Payment habits among schoolkids’ (Betaalgedrag scholieren), conducted by Dutch family finance awareness institute Nibud in partnership with ABN AMRO among nearly 1600 secondary school students. The details of their financial situation are often distorted by unpaid payment requests, purchases waiting to be returned to the seller and Buy Now Pay Later arrangements. “Schoolkids can lose control of their finances, thinking that they have less or more money than is actually the case,” explains Nibud director Arjan Vliegenthart. “It’s important for young people to learn how to organise their finances before they turn 18. Money will become an even greater part of life when they are adults, when it will be their own responsibility to stay out of financial trouble.”

ABN AMRO extends main sponsorship of ABN AMRO Open tennis tournament for next three years
- About us
- Social impact
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ABN AMRO announced today that it is extending its main sponsorship of the ABN AMRO Open for the 2026, 2027 and 2028 editions. This applies to both the ATP tennis tournament and the ITF wheelchair tennis tournament for men and women. Richard Krajicek and Esther Vergeer will also remain involved in the ABN AMRO Open as tournament directors.

Wheelchair tennis in media: focus on physical disabilities rather than sporting achievements
- Sponsorship
- Social impact
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Despite the success of Dutch wheelchair tennis players, which includes winning six medals at the last Paralympic Games, the focus in the Dutch media tends to be on the physical disabilities of the players rather than their sporting achievements. These are the findings of a study commissioned by ABN AMRO and carried out by LexisNexis, aimed at promoting equal representation and helping to create equal opportunities. In one in seven articles about wheelchair tennis, the reporting focuses on the player’s physical disability. Almost thirty percent of articles explicitly cite the player’s medical history, including explaining why the player is in a wheelchair.

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